How recruitment agencies will market themselves
The leading marketing recruitment agencies Birmingham and surrounding areas are likely to do an awful lot of direct sales and telephone based, calling HR teams or line managers to canvas for requirements and sell their services direct. However, the leading agencies will still recognise the importance of having an online presence as a potential source of talented professional and also new business. It is the case that some businesses, particularly smaller, lesser know companies will not receive the direct calls and so will go online to search for a possible agency. Indeed if you search recruitment agencies Coventry or recruitment agencies Leamington Spa you will see the bigger name agencies appearing consistently.
Businesses now have to work an awful lot harder or new business and winning new requirements can be done through various channels. As mentioned direct sales is the obvious way, but question marks remain about the impact of cold calling, although perhaps the mindset of the recruiter should instead be that the call is not about coming away with requirements from one call but, infact introducing yourself for the future, when the business may be recruiting. Anything immediate would be a bonus. The mistake many agencies will make certainly in the bigger agencies is focusing on the businesses in the region, but I say that there is an awful lot more money to make from the SME’s and lesser known businesses. This is where cv mining is a great skill and although straight forward not all agents will have the discipline to always take down business names from CV’s.
